Pick your ride vibe
Chill, Chatty, Music On, Quiet or Smoke-Friendly — choose the vibe before you book and travel judgment-free, every trip.
RochRide is adult-friendly vibe transportation. Pick your ride vibe — Chill, Chatty, Music On, Quiet or Smoke-Friendly — and travel judgment-free, every single trip.
Already driving? Open your driver dashboard
Ride type
Pick your ride vibe· optional
Fare estimate
StandardSwitch to the Smoke-Friendly vibe to add a transparent premium vibe-ride surcharge (15%) — always shown up front, never hidden.
8,000+
rides / month at launch
₦9,000
avg. fare ($6) per trip
20%
fair, transparent take-rate
Lagos
first city, more coming
Live in Lagos
Competitive positioning
Every other app treats cars as interchangeable. We make the vehicle experience the product — owning the personalization gap they leave wide open.
Built for the gaps
Core features designed around the one thing every other app ignores: what you actually want from the vehicle.
Chill, Chatty, Music On, Quiet or Smoke-Friendly — choose the vibe before you book and travel judgment-free, every trip.
Legroom, quiet trips, boot space, AC preference, music or no music. Set your ride profile once and get the exact experience every time.
See the fare and the 15% premium vibe-ride surcharge before you book. No surprise charges, no hidden fees — ever.
Every driver is verified and continuously rated on comfort and cabin quality, so your chosen vibe is actually honoured.
Routing tuned for Nigeria's busiest streets, with pickup points that actually work in dense urban gridlock.
Comfort members get faster matching and priority during peak hours, so your vibe ride is always a tap away.
How it works
Tell us what a perfect ride looks like — Chill, Chatty, Music On, Quiet or Smoke-Friendly — in under a minute.
We pair you with a nearby driver whose vehicle actually fits the vibe you picked, with the price shown up front.
Step into a cabin made for you, judgment-free. Rate the comfort afterwards to keep the whole network honest.
8k → 180k
Monthly rides, launch to Year 3
~20%
Net take-rate per completed ride
+15%
Premium vibe-ride surcharge
Early riders
“Finally a ride I don't have to apologise for. I pick my vibe once and every trip just works. Game changer for my commute.”
Tunde A.
Product designer, Lagos
“I ride Quiet every morning and Music On at night. Having the choice after long days is worth every naira.”
Ngozi E.
Startup founder, Lagos
“The up-front pricing is what sold me. No surge-price surprises, no awkward conversations. Just the ride I actually asked for.”
Bola I.
Marketing lead, Abuja
Sample testimonials shown for illustration ahead of public launch.
Join the waitlist for early access and locked-in founding Comfort pricing when we launch in your city.
Questions
RochRide is adult-friendly vibe transportation. Riders pick a ride vibe — Chill, Chatty, Music On, Quiet or Smoke-Friendly — and travel judgment-free, so every trip fits how you actually feel instead of being pot luck.
A vibe is how you want the trip to feel: Chill, Chatty, Music On, Quiet or Smoke-Friendly. You pick it before you book and we share it with your driver, so nobody has to guess — and nobody has to apologise.
Those apps treat every car as interchangeable. We make the experience the product — your chosen vibe, seat and comfort preferences, and driver matching — so you get the exact ride you want, every time.
Not at all. Smoke-Friendly is just one vibe among five, and plenty of riders never choose it. Chill, Chatty, Music On and Quiet are always there — it is a better commute for everyone, whichever vibe you travel in.
We're starting in Lagos, with Abuja, Port Harcourt and Ibadan next. Join the waitlist and tell us your city so we can prioritise your area.
Fares are comparable to other apps — an average trip is around ₦9,000 ($6). Premium vibe rides add a transparent 15% vibe-ride surcharge that's always shown up front, never hidden.
We're here to help
Questions about a ride, a driver application, or Comfort pricing? Reach the RochRide team directly.